Open Enrollment Prep: What Employers Should Be Doing In August

Open Enrollment Prep: What Employers Should Be Doing In August

July 10, 2025

Open enrollment may still be a few months away, but smart employers know that August is the time to start preparing. A smooth, successful open enrollment season doesn’t happen overnight—it requires planning, communication, and a clear understanding of your benefits strategy.

Here’s what your business should be doing right now to stay ahead of the curve and make this year’s open enrollment your most efficient one yet.

Review Your Current Benefits Plan

Start by evaluating what’s working and what’s not. Look at employee feedback, participation rates, and claims data to determine whether your current offerings are meeting your workforce’s needs.

Ask yourself:

  • Are employees utilizing the benefits provided?
  • Are there gaps in coverage or opportunities to expand offerings?
  • Are costs sustainable for both the company and employees?

Meet with Your Insurance Advisor

August is the perfect time to schedule a strategy session with your benefits broker or insurance advisor. An experienced advisor—like those at DGK Insurance—can help you:

  • Explore new plan options and carriers
  • Understand market trends and pricing changes
  • Identify cost-saving opportunities without sacrificing value
  • Prepare a communication plan for your team

Plan Your Open Enrollment Timeline

The earlier you map out your key dates, the more organized and effective your enrollment process will be.

Consider:

  • When will enrollment begin and end?
  •  When will the plan information be shared with employees?
  • Will you hold virtual or in-person info sessions?
  • Who will manage employee questions and paperwork?

Don’t forget to loop in HR, payroll, and IT early to ensure everyone is aligned and ready.

Update Employee Communication Materials

Clear communication is essential. Begin drafting updated materials now—benefits guides, FAQs, email announcements, and presentations—so employees have time to review and understand their options.

Need a simpler solution? Tools like Employee Navigator (available through DGK Insurance) can streamline enrollment and improve the employee experience.

Consider New or Enhanced Offerings

Competitive benefits help you retain and attract top talent. August is a great time to explore adding or adjusting:

  • Vision or dental plans
  • Mental health resources
  • Voluntary benefits like life, disability, or accident insurance
  • Health Savings Accounts (HSAs) or Flexible Spending Accounts (FSAs)

Prepare for Compliance and Documentation

Open enrollment is a key time for compliance. Review your reporting requirements and make sure your documentation is up to date. Your advisor can help ensure you meet all federal and state regulations, including ACA compliance.

Let DGK Insurance Be Your Benefits Partner

Open enrollment doesn’t have to be stressful. With a dedicated service team, market insight, and tools like Employee Navigator, DGK Insurance can help you simplify the process and offer your team the coverage they deserve.